Media Party University in Greater Buenos Aires was held in collaboration with Universidad Austral and Universidad Nacional de Lomas de Zamora. It was the first time that Media Party organized an event of this kind jointly with both a public and a private university.

Media Party partnered with Austral and UNLZ with the aim of encouraging students to explore, connect, and create in an environment of interdisciplinary collaboration.

More than 1,000 students, professors, and professionals from the northern and southern areas of Greater Buenos Aires came together to reflect and work on the future of the media industry.

Schedule

Friday, April 25
Universidad Nacional de Lomas de Zamora

10:00 - 13:00

Keynotes

14:00 - 18:00

Workshops

Saturday, April 27
Universidad Austral
Campus Pilar

10:00 - 11:00

Lightning Talks

11:00 - 12:00

Media Fair

12:00 - 17:00

Hackatón

KEYNOTES • WORKSHOPS • LIGHTNING TALKS • MEDIA FAIR •

KEYNOTES • WORKSHOPS • LIGHTNING TALKS • MEDIA FAIR •

Keynotes

Speakers

Iván Liska
Blender

Co-founder and Chief Creative Director

“Who are you talking to when you talk on the internet?”

Emilio Laszlo
Gelatina

Programming Coordinator

“Keys and Challenges of National Streaming: The Gelatina Case”

Florencia Pulla
El Cronista

Editor-in-Chief

“High-Impact Content”

Juan Manuel Chada
TikTok

Creative Strategist

“Remixed Culture”

Martín Rabaglia
Genosha

Co-founder and CEO

“Video Call from 2125: A Future Built on Infinite Chaos”

Santiago Aragón
Universidad Austral y UNLZ

Professor of Communication and Political Marketing

“You Are Here”

Workshops


Friday, April 25 - 14 a 18 h

Universidad Nacional de Lomas de Zamora
Facultad de Ciencias Sociales, Planta Baja

I Want It Re-True! – Fact-Checking to Survive in the Digital Age

Chequeado - Equipo de Educación
Ana Laura García / Maik Slipczuk

Worldbuilding for Social Innovation

Austral World Building Lab
Florencia Aguilar / Ignacio Trossero / Teresa Bosch

Presidential Candidate Simulation Workshop

Genosha
Martín Rabaglia

UX Design: User Testing Methodology

Globant - Universidad Austral
Elizabeth Munive Maximiani

Streaming from Anywhere: Build Your Portable Studio and Broadcast Live

Berretines Audiovisual

Environmental Journalism Workshop: Telling the Climate Crisis Story with Impact

Universidad Nacional de Avellaneda - Escritura Crónica - Agustina Grasso

14 h

NotebookLM for Journalists

Google
Carolina Potocar / María José Iriarte

Fake News and AI: Can We Protect Ourselves from Misinformation?

Laboratorio Abierto de Inteligencia Artificial (LAIA)
Sabrina Djansezian / Joaquín Agüero

Storytelling Chatbots with Design

BeBot Design
Sebastián Hacher

Networked Investigation: A Proposal for Collaborative Inquiry

Universidad Austral - UNLZ
Yesica Lucero / Maria Agustina Huespe Tomá / Samanta Fernández / Francisco Albarello

Dive into 360°: Immersive Creation and Experience Workshop

Universidad Nacional de Moreno
Soledad Viladrich

Critical AI Workshop: “They Bring the Calculation, You Bring the Spark”

Universidad Nacional Guillermo Brown
Andrea Gentil / Agustina Lassi

16 h

Lightning Talks

Saturnday, April 26 - 10 h
Universidad Austral

Martín
Pozzo

Radio Cromo Escobar

Joan Imanol González Quiroga

Fundar

Agustín D’Empaire

Mercado Play

Ignacio
Nuñez

Sirius

Media Fair

Saturday, April 26 - 11 h
Universidad Austral

Chequeado · Radio Cromo Escobar · FOPEA · Refugio Latinoamericano · Cronos Noticias · NomaStudioIA · Comunicación Comunitaria UNLZ · Malvinas 40 años · Universidad Nacional Arturo Jauretche · Fundar · Mimir · Adentro y Afuera, mejor sin fronteras · Universidad Nacional de Lomas de Zamora · DENWARS · Infozen

Hackatón

Saturday, April 26
12 h - 17:30 h

A full day of collaboration to create high-impact tools, products, and services for the future of news and media.

  • Kick-off & Lightning Pitches

  • Hands-on Collaboration

  • Final Presentations

  • Awards & Closing